Willow By The Sea— Here’s to the little moments
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Willow By The Sea— Here’s to the little moments

Driven by their search for pure, organic skincare for their daughter Willow, Luke and Corina founded Willow by the Sea in Newcastle, Australia. Inspired by family heritage and the gentle power of plants and essential oils, they craft 100% certified organic skincare for moms and little ones. Central to Willow by the Sea's identity was creating the core message: “Your story matters.” This is visually communicated through the packaging: each product features a single, framed illustration, elevating individual narratives. Inspired by the personal touch of instant photos, this design choice emphasises the uniqueness of each experience. The visual identity presents an authentic rawness, supported by a mature yet fresh colour palette that conveys a grounded sensibility. This thoughtful approach to packaging and visuals reinforces Willow by the Sea's core message: To celebrate every story is to honour the profound significance of motherhood.

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Golden— Honey sweetened soda from Aotearoa
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Golden— Honey sweetened soda from Aotearoa

Golden is a low-calorie soda sweetened with premium mānuka and kānuka honey, flavoured with real New Zealand fruits. It's a drink that’s not only refreshing but genuinely better for you. Crafted with care and grounded in New Zealand’s finest natural ingredients, it strikes the perfect balance: premium New Zealand honey paired with locally sourced, nutrient-rich fruits. Every ingredient is chosen thoughtfully, delivering natural sweetness and real benefits without relying on refined sugars. The outcome is a functional soda that presents familiar flavours reimagined more healthily.

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Walker Brothers— A Family culture kombucha
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Walker Brothers— A Family culture kombucha

Walker Brothers approached us in 2018 to create their brand identity and packaging design. They brew traditional and high gravity (alcoholic) kombucha in Nashville, USA. For them, brewing kombucha is a family affair because they inherited the company's first SCOBY (the live culture used to make kombucha) from their aunt. This tradition inspired the slogan — 'A family culture'.

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Love Beauty Foods— Producing zero-waste beauty and wellness essentials
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Love Beauty Foods— Producing zero-waste beauty and wellness essentials

Love Beauty Foods (LBF) is a purpose-driven brand located in Newcastle on the Awabakal land in Australia. They specialise in producing zero-waste beauty and wellness essentials. They approached us for assistance with updating their packaging, but we went further and conducted a complete brand narrative overhaul to align with their commitment to sustainability.

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The Hut— A simple and clean brand with an international approach
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The Hut— A simple and clean brand with an international approach

We were engaged in creating an identity for the Hut, a new café that opened on March 2022 in Rahmania Mall, Sharjah. The prime objective was to create a simple and clean brand with an international approach. For the identity, we proposed a minimal aesthetic capable of producing a serene and pleasing atmosphere for customers to enjoy their grab-and-go experience.

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Biofeed— Plant food
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Biofeed— Plant food

Biofeed was founded in 1994 in the beautiful Southland. Since then, they have satisfied gardening customers all over New Zealand with their high-quality, nutritionally balanced certified organic compost tea.

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Still Waters— A boutique distillery
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Still Waters— A boutique distillery

Still Waters distillery is located on the grounds of Waimarino Luxury Lodge in Queenstown, New Zealand. Waimarino is Maori for Still Waters, and the location of the lodge is in an area commonly called Bobs Cove but originally known as Waimarino.

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Joni— A Verjus drink
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Joni— A Verjus drink

Joni is a Verjus drink — Verjus, who? Verjus translates to green juice. It's lightly sweet, tart, unfermented & made from grapes that are picked pre-harvest to give the others a little more elbow room. Joni is a multipurpose drink, Non-alcoholic and with 0g added sugar. It comes in two flavours; Blanc and Rouge.

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Imaginelle— Australia’s first & only carbon-neutral cosmetics contract manufacturer
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Imaginelle— Australia’s first & only carbon-neutral cosmetics contract manufacturer

Love Beauty Foods (LBF) is a purpose-driven brand located in Newcastle on the Awabakal land in Australia. They specialise in producing zero-waste beauty and wellness essentials. They approached us for assistance with updating their packaging, but we went further and conducted a complete brand narrative overhaul to align with their commitment to sustainability.

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Zamora— It is all about enjoying homemade food
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Zamora— It is all about enjoying homemade food

Zamora is all about enjoying homemade food. They use natural ingredients in traditional recipes and add a modern twist. Zamora shows its strongest side is character and commitment with the present, without ever losing sight of its traditions. A brand that seeks to be young, but with a clear trend towards maturity.

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